Healthchain is a leading project in the fusion of healthcare and blockchain technology. Art has led a marketing team to build and implement a marketing strategy to establish a brand voice and identity for Healthchain, a start-up revolutionizing the use of blockchain technology in healthcare.
Strategy
Brand Development, Digital Content, Media Partnerships
Design
Brand Direction, Data-Driven Design, User Research
Supported by New York City Economic Development Corporation (NYCEDC) and the biggest tech ecosystem players in New York, BlockchainWeekend hosted 50+ blockchain-focused events across all five boroughs. Art was a managing director for the project.
#1 Ai powered crypto trading platform with predictive analytics. Art’s team worked with RoninAi to implement a comprehensive digital strategy that focused on elements of product roll out. From idea testing to brand build-out to global market roll out. ———– “Art’s vision and execution in finding market fit while positioning for long term growth is what made RoninAi so successful” Max Vasilyeu, CTO of RoninAi
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Strategy
Brand Design, Go to Market Strategy, Product Marketing
Design
User Research, Experience Architecture, Roadmap Design
Neustar, one of America’s top internet information firms providing analytics and risk assessment for companies. Art worked with Neustar to bring .nyc extension and increase businesses and enterprise adoption in NYC. Assisted in wide marketing strategy, go to market design, content and online multi platform experience.
One of the leading ai automation platforms wanted to rebrand. Art’s team led a rebrand of Pypestream Ai and SaaS offering with a focus on Pypestream traffic growth. Efforts included lead conversion funnels, content strategy, SEO, UX and sales optimization.
Strategy
Digital Content Strategy, SEO Framework, Lead Funnel Optimization
One of the largest drop shipping automation software providers. Art and his team created and implemented an e-commerce strategy, SEO and digital content edit. Created SEO future facing guidelines, and used data to analyze future drop shipping trends and how to capitalize on them.
Strategy
E-commerce Content, SEO Guidelines, Sales Analytics and Optimization